Episodes
Ep 45 / Richard Pennock / Brand Strategy & Fractional CMO
Richard came to America from the U.K. in 2006 and has been leading brand strategy revolutions ever since. Now based in Austin, Texas, his recent experience includes turns as the senior director of marketing of Tacodeli where he led a very successful brand evolution and as the VP of marketing for Freebirds World Burrito.
In this episode Richard shares his thoughts on brand strategy and its role in the brand building and brand evolution process and how technology is shaping modern marketing. He also waxes nostalgic about amazing meals at small mom-and-pop restaurants in Italy.
Ep 44 / Gonca Esendemir / Co-founder of Flatbread Grill & Thumb Bread®, Social Media Maven
Gonca is the co-founder and CMO of Flatbread Grill, a fresh casual Turkish Mediterranean concept conceived and developed by Gonca and her two sisters in 2007. The sisters built Flatbread Grill and launched the CPG brand, Thumb Bread, inspired by their Turkish roots and the work ethic instilled in them by their family.
In this episode of Forktales, Joseph and Gonca talk about the hard work of launching a brand, taking risks on social media, and whether Lebanese hummus really is the best hummus in the world.
Ep 43 / Tommy Yionoulis / Cofounder of OpsAnalitica & Data Lovin’ Operations Expert
In the restaurant industry, data is king. And if data is king, Tom Yionoulis and Opsanalitica are the king-maker. Opsanalitica is an operations data platform that helps restaurants manage and measure human activity and avoid missing the “little things” that can impact profitability.
In this episode, we dive deep on data and its impact on restaurant profitability and talk with Tom about how restaurant owners and managers can put data and analytics to better use to boost the bottom line.
EP 42 / Christopher Glenn / Founder & Executive Director of Bottleshare and a True Thriver
On January 6, 2018, Christopher Glenn closed up the taproom at Dry County Brewing in Kennesaw, Georgia and hopped in his Jeep for the drive home. While he was parked at an off-ramp, his vehicle was struck by a drunk driver. After a long and painful recovery process, Christopher found his calling and created Bottleshare – a company that gives financial assistance to craft breweries in need. In this episode, Christopher shares his amazing comeback story, talks more about the life-changing work that Bottleshare does and shares a few of his favorite beers.
EP 41 / Myles Gift / VP of Operations at Wing Zone and Honey Q sauce fanatic
Myles knows wings. More importantly, as the VP of operations at Wing Zone – a restaurant with nearly 80 locations in 25 states – Myles knows how to make great wings on a large scale and serve them up in an atmosphere that makes customers want to come back for more. In this episode, we talk about the hiring and retention struggles facing restaurants and the importance of programs that make employees happy and motivated. We also chat about competing in a flooded wing market and we get a sneak peek at how Wing Stop is using robotics to change the wing-making game.
EP 40 / Alistair Levine / Business Development for KitchenSync and Optimizer of Restaurants
Alistair is a partner at KitchenSync, finance, HR, marketing, and advisory team behind some of the fastest-growing independent restaurant groups. He also owns seven restaurants in the San Francisco bay area. In this episode, we unpack what’s challenging the restaurant industry today for operators and owners, and how to tackle those challenges with fervor.
EP 39 / Chad Horn / Co-founder of Devour & Restaurant Crypto Pioneer
Chad is an absolute pioneer when it comes to cryptocurrency and NFTs in the restaurant space. In this episode, he takes the time to break down the basics of the blockchain, crypto and NFTs, how restaurants can capitalize, and what the future looks like in this space. It’s a brave new world and Chad’s company Devour is one you’ll hear about more and more.
EP 38 / Samuel Stanovich / A big conversation with the SVP of Big Chicken
From Firehouse Subs to the National Restaurant Association, media personality and more, Sam Stanovich is an icon of the restaurant industry. He has recently taken up post as Senior Vice President of Development at the up and coming brand Big Chicken. You may have heard of it because it’s the passion project of Shaquille O’Neal. In this episode we unpack Sam’s journey, his love for the industry, what’s on the horizon for Big Chicken, and, of course, we talk about the “big guy.”
EP 37 / Melvin Delacerda / President of Johnny’s Pizza House & Empowerer of People
The Johnny’s Pizza House is one of the American Dream playing out from Johnny Huntsman’s first location in 1974 where he introduced the people of North Louisiana to pizza, the whole way to 2022 where the brand is now fully owned by the employees. JPH has been dominating the region for decades with their family-forward, sharing is caring attitude. In this episode, I sit with friend and former client, Melvin Delacerda to unpack the magic that makes JPH a fantastic place to work.
EP 36 / Alex Canter / Founder of Nextbite, Virtual Restaurant Afficionado
Alex was born into a restaurant world. From his family’s deli to launching his own virtual restaurant concepts from its kitchen, Alex has been spearheading the virtual restaurant revolution. More recently he’s launched Nextbite as a platform for helping other restaurateurs realize the exponential income that comes from solid operations of VR brands. In this episode, we unpack his journey then discuss how virtual restaurants are changing the game for both consumers and restaurant operators around the nation. We dive into Nextbite’s path forward and the future of the restaurant industry as a whole.
EP 35 / Michael Attias / Founder of CaterZen & Mastermind of Catering Sales
Catering has long been a fantastic way to grow sales for restaurants. However, for many, selling catering is a chore at best and an impossible enigma at worst. Michael Attias cracked the code for his own restaurant then springboarded into creating the tools and insights necessary for any enterprising restaurateur to build sales via a strong, successful catering program. In this episode, we tap into his knowledge and insights and the magic of CaterZen.
EP 34 / Chef Kenny Gilbert / Founder of Silkie’s Chicken & Champagne, Beater of Bobby Flay
Chef Kenny Gilbert is the founder of Silkie’s Chicken & Champagne Bar and Chef Kenny Brands. In his career he’s cooked for Oprah, still does in fact, and beat Bobby Flay on national TV. In this episode he lays out how he got to this level in his career, and what makes a fantastic fried chicken dish. We discuss his journey and how others can rise up in the culinary world.
